A stable of Auckland surf culture since 1991, Primal has some serious backing to their product.
From the early days of blowing blanks & making fins, to working with robotics, & developing digital technology for the surf industry. In 2015 Primal was nominated for an innovation award by Callaghan Innovation for the development of Futurelite technology, and we are continuing to push our limits teaming up with some of the best companies in & out of the surf industry. Watch this space!
Our Team.
Glen Carkeek
The man who started it all! Shaping all around the world with over 10,000 boards to his name. GC knows what makes a board tick!!
Mark Robinson
Aka muz, factory quality control, expert glasser, sander, storyteller, and is the current record holder of the Mirangi to Murrays midnight fun run.
Steve Hamlyn
Otherwise known as Squeak, lives out west & likes to come up with wacky board designs that muz then pokes fun at.
Keegan Fyfe
Keegan originally wanted to be half naked for his profile photo, but we convinced him that working at Primal is more than enough to attract the ladies. #cookingwithfyfye
Leonardo Uys
Leo is our expert repairer & has an awesome eye for detail but not for rocks in the surf.
Factory Grommet
We're hiring! Be the envy of your friends! Must know what a broom looks like & how it works.